Friday, January 19, 2007


New ARO project, a mixed fabric range: "BIODIVERSITY CONSCIENCE" is its creed.
A textile label on the biodiversity theme, that brings together natural materials,
traditional and soft, with subtle and well developed graphics.
Full of details, silhouette and contrast stitching,
and with a camouflage design where tree and root become one upside or down,
ARO is an urban chic "must have" made with natural fibers.
The logo "A" for analysis is paired with a + sign that represents the individual;
the skull, iconic symbol for man or ape, makes reference to the evolutionism.

An innovative textile combination with smart graphics created to sensitize us to biodiversity.


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